For BOW’s Made by You making kits, we developed a cohesive packaging concept that seamlessly integrates with the brand’s existing identity while setting the foundation for future product expansions. The project encompassed brand development, product development, graphic design, and packaging design, ensuring a visually engaging and functional solution. The design maintains BOW’s playful and colourful aesthetic, making the kits inviting and easy to navigate. With a focus on both creativity and consistency, the packaging enhances the DIY experience while reinforcing BOW’s strong brand presence.